The essence of urban concrete for surfaces with a bold, modern character.

Micré Effetto Industrial is the microcement finish from the Rives line designed for those who want to transform surfaces into true works of contemporary art. This effect evokes the material strength of the raw concrete typical of industrial settings, reinterpreting it with a modern and refined twist for walls that stand out.

Watch the video

Most relevant technical features

  • Variable grain size: The system uses different grains from the Micré line to create a structured texture that faithfully reproduces the nuances and irregularities typical of an “industrial wall”.

  • Resistance and Durability: Thanks to the Micré formulation, the final surface is extremely resistant to impacts, stains and daily wear.

  • Multi-surface Application: Ideal for internal and external walls, it can be applied on new plaster, plasterboard or old coverings, ensuring perfect adhesion.

  • Material Aesthetics: Unlike the Loft effect (smooth), the Industrial Wall plays with volumes and shadows, creating a dynamic and tactile surface.

Why choose Effetto Industrial

  • Urban-Chic Style: Perfect for those who want to recreate the atmosphere of New York lofts or avant-garde ateliers, where concrete becomes the protagonist of the furnishings.

  • Rapid Transformation: Allows you to completely renew the appearance of a room in just a few application steps, without the need for invasive demolition.

  • Seamless: Offers the visual continuity typical of microcement, eliminating joints and interruptions for a high-impact monolithic effect.

  • Color Customization: Available in a wide range of gray tones and earthy colors, adjustable to suit any design project.

Areas of use

  • Accent walls in living rooms, bedrooms or creative offices.

  • Commercial environments, showrooms and shops seeking a minimalist and “raw” look.

  • Trendy restaurants and clubs where durability must combine with a refined aesthetic.

  • Bathrooms and humid areas, after treatment with specific protectors from the Micré system.

Vibe and atmosphere

With Effetto Industrial, spaces take on a magnetic personality and a new architectural depth. It’s a finish that exudes solidity and modernity, ideal for pairing with black metal, raw wood, or large windows. This solution isn’t just a covering, but a design element that lends the space a sense of urban spaciousness and understated elegance.

What you need

Products Tools Sanding
BV600 comp.A – BV600 comp. B – BV600 comp. C Trowel Code SELECTION TOOLS FR-I 300 x 110 mm //
Fiberglass mesh // //
Micré X3 10 comp. A + B Trowel Code EXCLUSIVE TOOLS FR-I NO MARKS 300 x 110 mm //
Stencil Micré Industrial Stencil ST-13 700 x 1000 mm //
CON-SILAN 5000 Rullo Girpaint Cod. 1021 //
FilmPro 2C comp. A + B (Glossy, satin, matte) Trowel Code EXCLUSIVE TOOLS FR-I NO MARKS 300×110 mm //

Effect yield

Product Yield X3 (m2/kit) 7 kg
Micré Industrial Wall Effect 2-3

Auxiliary products

Products Yield (m2/kit) 12.52 Kg Yield (m2/kit) 0.850 L Yield (m2/kit) 2.5 L Yield (m2/kit) 0.75 L
BV 600 5-6
FilmPro 2C 10-11
CON-SILAN 5000 53-60 16-18

Application diagram